Germar Reed Germar Reed

Why Your Hard-Earned Knowledge Is Wasted on the Entitled

Hard-earned knowledge (though deep learning or life trials) is often squandered by those who feel entitled to it without the struggle. We must question who deserves our wisdom and challenge the reckless misuse of unearned understanding.

Read More
Germar Reed Germar Reed

How W.E.B. Dubois Used Data Analytics to Tell the Story of Black Americans

Dubois had a rigorous and systematic approach to data collection, which he used to inform his research and advocacy on behalf of black Americans. In his work at Atlanta University, Dubois established a research program that collected detailed data on the social and economic conditions of black Americans in the South.

Dubois and his team used a variety of methods to collect data, including surveys, interviews, and observation. They collected information on a wide range of topics, including education, employment, housing, healthcare, and political participation.

Dubois was particularly interested in using statistical analysis to understand the social and economic conditions of black Americans. He believed that by using data to measure and document the extent of inequality and discrimination, he could more effectively advocate for change.

Dubois' work in data collection was groundbreaking for its time, and it set the standard for sociological research on race and inequality. His approach to data collection has been influential in shaping the field of sociology, and it continues to inform research on social and economic inequality today.

Read More
Germar Reed Germar Reed

How Companies are Using Data to Provide Service During COVID-19

What is customer data and how can businesses use this to provide better services during the COVID-19 pandemic?

By now we hope you’ve heard of COVID-19, a strand of the coronavirus that has swept the world, resulting in many left indoors, self-isolating, and in many countries now under quarantine.

Small and large businesses all over the world have been forced to shut, with only essential stores such as supermarkets left open to reduce the spread of the virus.

However, some businesses such as restaurants are still allowed to provide takeaway services, some online stores are still delivering, and in some cases, other businesses are still operating but under strict social distancing measures.

This article will outline customer data and how you can use this to provide service during the COVID-19 pandemic.

Let’s begin by defining customer data.

Read More
Germar Reed Germar Reed

Tools Of the Trade: Python

How your business can reap the benefits of using Python in 2019

There’s no doubt many businesses today struggle with the question of what programming language to use in running day to day affairs. Of course, everyone has his/her choice of preference when it comes to this subject. Therefore, settling to a unified language can prove to be more tasking than expected. This is made even more complicated if your team is made up of gen Z and gen x.

Surprisingly, this is a simple question that’s not supposed to crack your head or cause you sleepless nights. The answer you are looking for is Python. Here is why:

Read More
District Analyst Germar Reed District Analyst Germar Reed

Understanding SQL in the Small Business Environment

Without doubt, virtually all businesses nowadays have migrated to online. For this reason, almost all the companies you come across, or you’ve heard about use SQL (Structured Query Language) in one way or another. Broadly speaking, SQL is a must language when we talk about data analysis simply because SQL is one of the most common data languages.

Read More